Surekha Technologies - Digital Transformation Company & Consulting Services. ERP & Web Apps

Odoo ERP software is a comprehensive, open-source platform that provides a suite of integrated applications designed to streamline and automate business processes. From CRM and sales to inventory management and accounting, Odoo ERP offers solutions for various business functions, making it suitable for companies of all sizes across diverse industries. The software’s flexibility and scalability allow businesses to customize their systems according to unique requirements, ensuring efficient operations and optimal resource management. Key Features of Odoo ERP Odoo is known for its modular approach, where each function can be implemented as an independent app, such as sales, inventory, HR, and more. The modularity allows businesses to start with the core functionalities they need and expand as their requirements grow. With integrated modules, Odoo offers a unified system where data flows seamlessly across applications, enabling effective communication, reporting, and analytics. System Inte...

Implementing Adobe Target can be transformative for businesses aiming to enhance their digital marketing efforts, boost customer engagement, and drive personalized experiences across digital channels. Preparation is key to a smooth Adobe Target implementation. Here’s a comprehensive guide to help you plan each phase effectively, covering both technical and strategic aspects. Understanding Adobe Target: A Personalization Powerhouse Adobe Target is a powerful tool that enables businesses to deliver customized content and offers to website visitors in real time. This Adobe Experience Cloud component utilizes machine learning and automation to streamline A/B testing, multivariate testing, and personalization efforts, which are essential for companies in an increasingly competitive digital landscape. By offering highly tailored experiences, businesses can increase engagement, conversion rates, and customer loyalty. For those looking to implement Adobe Target seamlessly, partnering with an A...

In today’s fast-paced business environment, managing multiple companies efficiently is crucial for growth and success. Whether your business operates across different locations, sectors, or even countries, managing operations across multiple entities can be a complex and daunting task. This is where Odoo Multicompany Management comes into play. With its comprehensive suite of features, Odoo provides businesses with the tools to streamline operations, centralize processes, and enhance overall efficiency. Odoo is a powerful open-source Enterprise Resource Planning (ERP) platform that caters to businesses of all sizes, providing a centralized solution for managing different aspects of operations, such as finance, sales, inventory, and human resources. With Odoo's multicompany functionality, businesses can seamlessly manage their entire group of companies from one system, making it easier to maintain control, improve communication, and optimize workflows. What is Odoo Multicompany Man...

In today’s digital landscape, personalization is key to engaging customers and driving conversions. One of the most powerful tools for creating personalized user experiences is Adobe Target , which enables businesses to perform A/B testing, multivariate testing, and personalized content delivery. For developers, integrating and utilizing Adobe Target effectively requires a good understanding of its capabilities and technical setup. This guide will cover essential elements of Adobe Target from a developer's perspective and highlight its integration, features, and best practices for delivering optimal experiences. What is Adobe Target? Adobe Target is a part of the Adobe Experience Cloud and is used for testing and personalization. It allows businesses to target content and experiences to specific segments of users, optimizing engagement and conversion rates. With features like A/B testing, multivariate testing, and AI-driven personalization, it’s widely regarded as one of the most ...

In today’s fast-evolving digital landscape, businesses face increasing pressure to embrace digital transformation and achieve digital maturity. Digital maturity refers to the extent to which an organization has adapted to and can capitalize on digital technologies to improve operations, enhance customer experiences, and remain competitive. One of the most efficient paths to reaching this level is through leveraging powerful digital experience platforms (DXPs), such as Liferay. For companies striving to accelerate their digital transformation journey, Liferay DXP Consulting offers invaluable guidance and strategies to ensure success. Liferay Digital Experience Platform (DXP) is a flexible, open-source platform that enables organizations to create seamless, personalized customer experiences across multiple channels. From customer portals to e-commerce solutions and employee intranets, Liferay Portal development offers a holistic approach to digital experience management. However, deplo...

 Adobe Commerce, formerly known as Magento, is one of the most robust and customizable e-commerce platforms on the market. From small businesses to enterprise-level companies, it caters to diverse needs, offering endless customization options, scalability, and flexibility. However, one of the most common questions businesses ask is, "How much does Adobe Commerce truly cost?" In this guide, we will break down the different cost factors associated with Adobe Commerce, including licensing, hosting, development, and more. We'll also help you understand how investing in additional services like Adobe Experience Manager (AEM) Development Services can elevate your e-commerce strategy. 1. Understanding Adobe Commerce Pricing Models Adobe Commerce offers two primary versions: Adobe Commerce Open Source (formerly Magento Open Source) Adobe Commerce Cloud (formerly Magento Commerce) a. Adobe Commerce Open Source Adobe Commerce Open Source is free to download and use. However, the ...

Odoo, a leading open-source ERP platform, provides businesses with the ability to streamline operations, automate workflows, and manage different business functions. However, as your business scales, so does the demand for your Odoo ERP system. This growth often necessitates database upgrades to improve performance, introduce new features, or ensure security compliance. While upgrading the Odoo database is essential for maintaining optimal performance, it can also be a risky process, particularly when it comes to avoiding downtime and preventing data loss. In this guide, we will walk through the best practices for a seamless Odoo database upgradation, minimizing the risks of downtime and data loss. Whether you’re engaging in a simple version upgrade or migrating to a completely new environment, following these strategies can ensure that your business continues to run smoothly without any disruption. Why Odoo Database Upgradation Is Important Odoo ERP development continuously evolves, p...

In today’s digital world, enterprises need to offer dynamic, personalized, and engaging digital experiences across multiple platforms. The ability to manage vast amounts of content while delivering seamless user experiences is crucial for business success. Among the many content management systems (CMS) available, Adobe Experience Manager (AEM) stands out as the best CMS platform for enterprise users.   Adobe Experience Manager, an enterprise-grade CMS, is a comprehensive solution designed to help businesses create, manage, and optimize digital experiences across websites, mobile apps, and other digital channels. With its powerful suite of tools and services, AEM enables enterprises to streamline their digital content management processes, deliver personalized experiences, and stay competitive in the digital age.   Key Features that Make Adobe Experience Manager the Best CMS for Enterprise Users   1. Content Scalability and Flexibility   One of the primary reasons w...